What is an Email Forward or Alias?

To understand the concept of Email Forwards / Aliases, lets consider an example:

Assume you have just created an Email address, say sales@yourcompany.com where you wish to entertain all sales queries from your clients. Now, you desire that all mail being sent to this email address not be collected in a single mailbox, but instead be directed to the individual email addresses of all your sales team members.

This is where Email Forwards / Aliases are useful. You can setup all email for sales@yourcompany.com to be forwarded to any other single or multiple email addresses. This implies that sales@yourcompany.com is an alias for multiple email accounts or other aliases.

You can forward email to a specific address to either a local destination, or a remote one. Hence, mail sent to sales@yourcompany.com can be forwarded to either john@yourcompany.com, or john@hotmail.com, or both! Apart from this, you can also specify wild-carded destinations for your Email.

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